When choosing a CRM system, it also has to be intuitive and easy to use so user adoption is high. One of the unique qualities of Apple Mac computers and mobile devices is that they are easy to use and very intuitive.
Centralising all sales, marketing and customer service data leads to a more productive way of working with clients.Įvery company has unique business processes and data requirements and having the ability to customise your CRM software provides Mac users with data fields and screen layouts that work the way you want to.Īs your business progresses and changes, the Mac CRM software should be flexible enough to add new data fields and screen layouts to make your staff work even more efficiently in the future. Your Mac CRM Software should be able to store all data in a central database for users to easily record and access all interactions with customers and leads.